TRI-TONE IMAGERY - Using one, two or three spot colors to print an image (instead of traditional four color) is a simple way to add visual interest. - In Paper Trails, we’ve used three spot colors on a few images. This change-up gives the piece a retro vibe, TIP-IN FOLDOUT reminiscent of old surfer magazines or posters. A tip-in is a page or pages that are printed separately from the main text of a book, then attached in post-production. - We've used an accordion fold for our tip-in, which is printed on Cougar 100 lb. Text, Super Smooth Finish. - It serves as a good way to present special information or add an interactive element to a promotion. EMBOSSING A process that creates a three-dimensional or raised effect on select areas. This is done with ink, foil, or punching and can be an extremely simple and cost-effective way of enhancing the look and texture of a piece. BLIND EMBOSS - The paper is pressed between two dies to create embossed images on the front and back. - This technique is applied offline. FRENCH FOLDS A french fold is a 4-page signature that is bound into the spine with a loose edge and no face trim, which leaves a closed face sheet. - This binding technique adds bulk to the finished book. - The pages were printed 4-color on one side, then match teal on the reverse side to add a little something extra. Scan the QR code to receive a copy of Paper Trails Volume 2 https://bit.ly/3wLAKqG
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