2024 has in many ways been a busy year. We introduced two new product lines, Garage+ and Décor+, both designed as we have always done, with longevity in mind. We entered new markets. A second Studio Elfa has been opened, and plans are underway for a third. Now you might ask, what has this to do with sustainability? And rightly so. Our growth has everything to do with sustaina- bility. What we offer to the market and how we conduct our business must meet the demands of tomorrow. The sustainability goals for 2030 aren’t the finish line in a race. To us, it’s a criti - cal milestone, five years ahead. We will have to continue doing better for people, society and planet many more years after that. But this report is about what we achieved in 2024. And I am happy to let you know we’re on track. I’m also proud of the recognition our sustainability efforts receive internationally. EcoVadis has rewarded Elfa a silver medal for being among the top 15 % best-performing companies in the world. But don’t just take my word for it. Get a clos- er look. This sustainability report will give you concrete examples of what measures we have taken and what the results were. Enjoy the read! Anders Rothstein CEO, Elfa Group 2
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