A Word from the Like many of you, I could use a creative escape about right now. The past few months have challenged many of us in unexpected ways. We’ve had to rethink how we market, how we communicate and the brand experience. The good news is that while many things have changed, some things haven’t. Communicators are finding new ways to incorporate print and falling back on familiar ones too. That’s why we’ve picked some of our favorite stories to share with you. These are the best of the best from Paper Matters (and the former Blueline Magazine). The tried and true tips and trends from the past issues are just as relevant today. While circumstances may change, your source for inspiration doesn’t. We are here to inspire and be that resource you can depend on during this time. We’re here to connect with you. So, whether it’s our magazine, blog and gallery, social channels or even through a phone call or virtual meeting, we are here for you. Vanécia Carr EDITOR-IN-CHIEF “V” is the Director of Customer & Brand Marketing at Domtar Paper Company. With more than 15 years of paper and print marketing experience, she’s passionate about the excitement, effectiveness and enjoyment that only paper and print can generate. 2 PAPERMATTERS
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