S P E C I A L T H A N K S Blueline Magazine would like to thank all of those who played a special part in this Branding Issue. BLUE RIDGE PRINTING BILL CHILTON DMH ANDREA CORLESS OGILVY PUBLIC RELATIONS EDDIE FERNANDEZ THINK PATENTED DAVID MCNERNEY BRAND VERBALIST MICHELLE SELDERS CLASSIC COLOR JEFF HERNANDEZ ERIC MOWER + ASSOCIATES PATRICK SHORT THE MARKETING ARM ROB NEATHERLIN PARAGON COMMUNICATIONS ALISSA HINKSON PERENNIALS & SUTHERLAND LLC TOM NYNAS UNDERCONSIDERATION LLC ARMIN VIT & BRYONY G O M E Z - PA L A C I O DESIGN RANCH MORGAN STEPHENS MET FINE PRINTERS, INC. SCOTT GRAY ROBERTO BLAKE ABOUT THE BLUELINE Printers have a unique passion for realizing bold ideas. They love putting ink on paper, but also realize the importance of forging a strong partnership with their creative clientele. On the other hand, creatives are marvelously individualistic, but with one critical commonality: the need to keep the well of inspiration filled, primed and pumped. Blueline Magazine is a quarterly publication designed to bring printers and creatives together. We’re a resource for innovative ideas, perspectives and possibilities. Each issue will follow a theme relevant to today’s creative industry and provide a range of insights that shed light on topics you care about. Think of Blueline Magazine as a supplement to our blog and website, domtarblueline.com, which is an excellent resource for designers, printers and print buyers. The magazine and website will work in concert, leveraging modern technology like augmented reality to give you a more holistic experience. As always, you are a vital part of this process. We encourage you to visit our website, join the conversation, submit your work and share your feedback and insights on stories you would like to hear. Blueline by Domtar® is all about synergy. And all about you. CONTRIBUTORS VANÉCIA CARR EDITOR-IN-CHIEF ASHLEY MAYDAK EDITOR DAN PERSICA WRITER ERIC DEMSKI VIDEOGRAPHY BRENT MCMAHAN GUEST VIDEOGRAPHY LAURIE WILLIAMSON GUEST WRITER MATT WRIGHT-STEEL GUEST PHOTOGRAPHY AND VIDEOGRAPHY MEGHAN RYGG GUEST WRITER WAYNE GEYER GUEST WRITER PRODUCTION NOTES PA P E R COVER 10 0 L B . C O U GA R ® C OV E R , SUPER SMOOTH FINISH NARRATIVE 65 LB. COUGAR® COVER, SUPER SMOOTH FINISH PRINTING PRINTED OUT OF FOUR COLOR PROCESS DESIGN S Q U I R E S & COMPA NY, DALLAS, TX Throughout this edition of Blueline Magazine, you’ll see we’ve chosen to use the Layar app. It’s easy to use and cost-effective, and doesn’t require custom development, making it a reasonable option for projects even if the budget is tight. Visit DomtarBlueline.com/Mag to sign up for your complimentary subscription to Blueline!
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