A Word from the There’s nothing quite like coming through a shared experience to make you appreciate where you have been and where you are going. Many of us couldn’t have imagined the past year, but we persevered and developed a level of tenacity that perhaps we didn’t know we had. Resilience is the best descriptor as we move forward in this new post-pandemic world. The definition of resilience is “the capacity to recover quickly from difficulties and toughness.” I believe there is nothing quite as resilient as paper and the potential of what you can achieve on paper. While strategies may adjust, paper is a key component of the brand experience, and I don’t think that will change. As we move forward during this new season, we are sharing some of our favorite stories from Paper Matters (and the former Blueline Magazine ) in our new Best of Paper Matters . Many of these stories are about standing the test of time, no matter what happens. Many of the tried and true tips and trends from the past issues are just as relevant today (and tomorrow). We are here to inspire and be that resource you can depend on during this time. We’re here to connect with you. So, whether it’s our magazine, podcast, blog and gallery, social channels or even through a phone call or virtual meeting, we are here for you. Vanécia Carr EDITOR-IN-CHIEF “V” is the Senior Director of Marketing & Product Management at Domtar Paper Company. With more than 15 years of paper and print marketing experience, she’s passionate about the excitement, effectiveness and enjoyment that only paper and print can generate. 2 PAPER MATTERS
Download PDF file
Build your own flipbook